Creating the Story

Cultivating a strong science culture

Science is a fundamental part of Canadian culture and society, affecting both individual and social life. As a driving force of the economy, science is a catalyst for innovation and the creation of new goods and services. It has led to improvements in Canadians’ health and well-being, and changed how Canadians interact with one another through new technologies. It is also a source of entertainment and excitement for all ages. While these impacts are broadly welcomed, the applications of science and technology can also be the source of debate and controversy. In addition, many people may lack the scientific knowledge needed to understand and participate in these debates. Some individuals also have reservations about science and its effects on society.

Though governments around the world recognize the importance of science in developing an innovative, knowledge-based economy, understanding society’s complex and evolving relationship with science is vital to ensure it continues to improve and enrich the lives of everyone.

Science Culture: Where Canada Stands

Creating a culture of innovation

Our goal is to foster a culture of innovation that honours our most creative, caring and entrepreneurial citizens. We dream of a country that celebrates those who create value, who build more compassionate, inclusive communities and who improve our quality of life. We want a Canada that celebrates those who reject complacency, instead putting their ingenuity and skills to use in addressing important challenges of our time.

Some of the world’s most innovative people live among us, yet we don’t share their stories or celebrate that fact enough. Let’s foster a culture of innovation in Canada that recognizes the creativity and caring that exist in our communities. Let’s end the debate on whether Canadians are innovative or not with a resounding, “Yes we are.”

David Johnston, Governor-General of Canada